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Traffic Skateboards

Traffic is a globally distributed skateboard company founded in 2004 by East Coast legend Ricky Oyola. Traffic's legacy remains one of the original east coast underground skate brands that is skater owned and operated. I've worked with Traffic since 2009 designing hard goods, apparel, Ads and video titles. The goods have been on hundreds of shop walls from Philadelphia to Tokyo.

Role: Art Direction & Graphic Design

Credits: Traffic Light, Script & Skyline Logo by Mike Stein 
Traffic Jam Collage Series in collaboration w/ Dewey Saunders

The Philadelphia Experiment was a military program reportedly carried out in the Philadelphia Naval Shipyard around October of 1943. It is alleged that naval destroyer USS Eldridge was rendered invisible, allowing it to be hidden from enemy devices. The experiment was based on the Unified Field Theory, a term coined by Albert Einstein. It states that by uniting the fields of electromagnetism with gravity, light will bend, along with space and time. Alfred Bielek, a scientist present on the decks of the Eldridge claims the ship was indeed sent back in time, although the U.S. Navy to this day still denies all allegations. In this version of "The Philadelphia Experiment", we travel back to 1997, a time when skateboarding was at its very best in Philadelphia. Featuring Mark Suciu, Ricky Geiger, Ishod Wair, Jordan Trahan, Devon Connell, Fred Gall, Matt Reason, Ricky Oyola and many more. For more info, please visit CasteQuality.com
Every second of this part screams East Coast skating. Rolling down the middle of the street, hopping onto sidewalks, never-seen spots, hot summers, chilly da...

Art Direction + Design

From 2009–2015 I worked with Traffic Skateboards across a range of brand collateral including hardgoods, apparel, catalog, web, and video for the globally distributed skate brand.

VIDEO: CHRIS MULHERN, JOE BRESSLER (+MORE) // collage series: collab w/ dewey Saunders

OG LIGHT LOGO + SCRIPT: MIKE STEIN