Outer Other
ART DIRECTION + DESIGN
Brand identity, naming, messaging & collateral for Colorado based Outer Other, explorers in the craft cannabis space with their eyes and taste buds set on going a little further out.
PROJECT DETAILS
ROLE: CD & DESIGN LEAD / AD + DESIGN: PJ CRISANTI
DELIVERABLES: Naming, Visual + Verbal Brand Identity, Packaging, Art Direction, Photoshoot, Social Content & Brand Guidelines
YEAR: 2021–2022